Copywriter, Content Specialist, & Cat Lady

Jakarta-based copywriter, crafting compelling content that educates, engages, and converts.

With a background in editorial leadership and hands-on marketing, I thrive on building content ecosystems — from strategy to audience-first copy.

Add experience in hospitality and international relations, and you’ll get someone who’s insight-driven, adaptable, and knows how to speak to any audience.

About me

📍  Jakarta, ID 🇮🇩

📄  Resume 2025

My writing career spans 8 years—from covering food trends, culture, and restaurant news as a lifestyle magazine writer and editor in Jakarta to shaping digital content and brand messaging for young and dynamic startups and brands.

With my diverse background in editorial writing, content marketing, and digital content strategy, I help brands craft their unique voice, creating persuasive storytelling and strategic messaging that resonate with their audience.

Let’s bring your brand’s story to life. Ready to create something meaningful together? Contact me 👋🏼

Portfolio

Make sure to “open as page” for a better viewing!

Copywriting

Published articles

🐶  **Alone But Not Lonely With Pets** 🍕  **The Signature: Pizza Place’s NY-Style Pizza** 🥗  **Proudly Local: A Takeover by Locavore** 🚶🏻‍♀️ **Towards a Pedestrian-Friendly City 🥘  Reaching Roots and Up at Akar Restaurant** 🌳 **Manual Excursion: Padi-Padi** 🥥  **The Pleasure of Bandrek 🍵  The Pieces of Peace in a Teapot**

UX Writing

Unpublished works

Coming Soon

Hear from my collaborators

[coming soon]

Get in touch

✉️  [email protected]

👩🏻‍💼  LinkedIn

💫   Instagram

Erdira R. Wirengjurit